Breaking Barriers: How To Build Executive Presence and Lead with Confidence

Let’s be honest—navigating leadership as a woman of colour often comes with a unique set of challenges. You may find yourself working twice as hard for half the recognition, while facing subtle (or not-so-subtle) biases. And with so few role models that look like you in leadership roles, it can feel like you’re navigating a world designed by and for someone else.

But here’s the truth: You bring a perspective, strength, and leadership style that is not just needed—it’s invaluable. Building your executive presence is about embracing what makes you unique while mastering the unspoken rules of leadership. Let’s explore some key strategies to help you lead with confidence and step into your power.

1. Own Your Voice

As a woman of colour, you may have been taught to “tone it down” or fit in, particularly in spaces where you’re one of the few. But a core aspect of executive presence is owning your voice and the experiences that come with it. You bring a wealth of insight that others may not have, and that’s an asset. Speak with clarity, conviction, and don’t be afraid to assert your ideas. Your perspective matters, and staying quiet won’t serve you—or anyone else in the room.

A practical tip? Before key meetings or discussions, outline a few points you want to contribute. Practising what you want to say can help you feel more comfortable speaking up. The more you do, the easier it becomes.

2. Cultivate Strategic Relationships

Building strong, strategic relationships is vital to leadership success. You’ve probably heard the saying: it’s not just what you know, but who you know. This can be especially important in environments that aren’t always welcoming. Identify potential allies—people who recognise your value and will advocate for you behind closed doors. This could be a mentor, a sponsor, or a supportive colleague.

Be intentional about expanding your network beyond your immediate circle. Attend industry events, join leadership development programmes, and actively seek out connections with others who share your ambitions.

3. Lead Authentically

There can be immense pressure to conform to traditional leadership styles, but true executive presence comes from leading authentically. This means embracing who you are—your cultural background, your values, and your unique style of leadership. Trying to mimic someone else’s approach will only dilute your impact.

Ask yourself what kind of leader you want to be. Are you collaborative? Visionary? Do you lead with empathy? Lean into your strengths, and don’t be afraid to redefine leadership in a way that feels genuine to you.

4. Master Non-Verbal Communication

Executive presence isn’t just about what you say—it’s about how you carry yourself. Non-verbal cues like posture, eye contact, and body language can communicate confidence and authority even before you speak.

Make small adjustments that can make a big difference: stand tall, maintain eye contact, offer a firm handshake, and be mindful of your tone. These subtle shifts can significantly influence how others perceive you as a leader.

5. Invest in Your Growth

Leadership is a journey, not a destination. The most successful leaders are those who never stop learning. Invest in yourself by pursuing further education, honing new skills, or deepening your emotional intelligence. Whether through formal training or self-reflection, make it a priority to keep evolving.

Remember—you belong in every room you step into. Now it’s time to make sure everyone else knows that, too. Building executive presence is not about blending in; it’s about standing out. Lead with authenticity and confidence, knowing that you’re blazing a trail for others who will follow. Keep pushing forward—you’ve got this!